Monday 6 December 2010

Fabrique; Amsterdam

Vision & Strategy
The answer to today's questions are often in the future. How will the station of 2020 look? Which future developments do we see in the area of retail? We call this vision development. In the context of this vision, we often develop strategy, or support our customers in this area. In this respect, we combine creativity with analysis. We have a tried and trusted method to arrive at a good strategy. This could be an Internet strategy or a communication strategy, for example.


Brand & Identity
A brand is the foundation under products, organisations and communication. The brand is made visible in the Visual Identity, among other things. What does the brand look like? How does it feel? We have a great deal of experience in creating brands and identities.


Graphic & Print
On the interface between design and communication, we design house styles, editorial printed matter, posters and campaigns. We design resources which convey the message on the basis of clear communication objectives and the visual identity. The end point is usually the realisation of the printed matter.


Interactive Media
Fabrique translates identity and brand into a user-friendly yet striking interaction. Creativity and analytical thinking supplement one another, so that content, interaction, form and technique always form a single coherent whole.


Product
Combining our - often unique - technical knowledge with creativity results in surprising and high-quality products. From translating strategic objectives, we work towards the technical product development via concept development and design.


Spatial Design
Fabrique designs interiors of offices, shops, public spaces and public transport. We also have a great deal of experience in support disciplines such as signposting and the engineering of mass-produced furniture. Striking projects such as the Essent Internet cafe and the interior of the office of Stadshavens Rotterdam come into being on the basis of a brand.

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